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Three people, three months, an ambitious plan, and an idea that seemed almost impossible. That's how a story began that would eventually evolve from a...

With just five days to go until the announcement of the Ballon d’Or winner, Georgia finds itself closer than ever to one of football’s mos...

What really makes someone buy a ticket to a sporting event? Is it the competition itself, the atmosphere, the entertainment, the sense of belonging, o...

September is usually dominated by back-to-school campaigns. Brands tend to build their communication around new beginnings, returning to work, returni...

Imagine you’re in a meeting, sitting across from an agency as the client. The meeting has already started, but the agency team is nowhere to be ...

What can we do to genuinely support small businesses? That was the question Bank of Georgia Business started with when developing a campaign that wen...

We’ve already explored what won at Ad Black Sea 2026. But the competition is only one part of the festival. Its educational programme is just as...

The tenth anniversary edition of Ad Black Sea has come to an end. The winners have been announced, and we’re ready to take one final look at wha...

Only a few days remain until Ad Black Sea – the festival that brings together Georgia’s entire creative industry alongside international s...