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Every year, thousands of campaigns are submitted to Cannes Lions, yet only a select few receive the festival's highest recognition: the Grand Prix. I...

Summer is typically a quieter season from a marketing perspective, but June proved to be surprisingly eventful. This month, together with Hapttic, we ...

Whenever we walk through brand activation areas at festivals, our attention naturally goes in several directions. Yet one question consistently stands...

When a brand has existed for decades, renewal becomes both a necessity and a risk. The central challenge of any rebranding process is finding the righ...

For the past 11 years, Georgia has had a place on the global Cannes Lions map. That journey would not have been possible without the extraordinary eff...

“The future doesn’t stop. The future arrives.” That was the message delivered by the Bank of Georgia in its Independence Day ca...

From June 19-21, Tbilisi will transform into a regional hub for technology, innovation, business, and the creative industries. As part of Global Tech ...

May usually draws our attention to Independence Day campaigns. Since we have already covered that topic, however, we chose to focus on entirely differ...

what are brands preparing for us? Once every four years, the world aligns around a single phenomenon - football. The World Cup stands as one of the ...